I Survived Fundraising Season…
Google Fiber Space 518 West Jones Street, Raleigh, NC, USJoin the North Carolina Conservation Trust’s Communications Director Mary Alice Holley as she shares her tips and tricks that she learned from this past “fundraising season” AKA November and December. A full-time communicator with little fundraising experience, Mary Alice was asked to lead her organization’s year-end fundraising campaign developing direct mail, email, AND social marketing …
FailFest 2018
The Maywood 658 Maywood Avenue, Raleigh, NC, USFailFest is a storytelling event for nonprofits to celebrate their epic fails. Nonprofits are sometimes held to higher standards than for-profit organizations. But how do we learn to soar without falling down – at least a few times?! This event allows area nonprofit leaders to share their stories of failure and how they turned it …
Nonprofit Branding Bravado
Telamon Corporation 5560 Munford Road ##201, Raleigh, NC, USNonprofit branding is often hard enough with a diverse team charging in a million different directions. Now imagine you have more than 100 locations in 11 states! Learn from Marketing Specialist Linda Cozzolino about how Telemon masters the brand to further their work to provide educational services that empower thousands of people each year to …
Speaking From the Heart: A Volunteer Communications Primer
SHIFT NC 3710 University Drive, Suite 310, Durham, NC, USVolunteers are the lifeblood of an organization bringing passion, excitement and much needed extra hands and resources to a nonprofit. Communicating to them can also be difficult because they are busy with their lives and can bring unbridled excitement to every effort. Learn tried and true tips from Kathy Hughes Langfield, MBA the Volunteer Engagement …
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Earned Media Tips, Tricks, and a Little Glitter
Landing a news story is more than chance, it’s a lot of hard work to build relationships with reporters, writing an inciting pitch and following up to secure the story. Learn about how to build a better media list, pitch like a pro, and build lasting relationships with the right reporters. Meet Mary Alice Holley …
Facilitating Consensus for Better Meetings
Don’t let your ideas die in crummy board brainstorms or get bogged down in bad meetings. Consensus and collaboration is a beautiful thing until it kills or waters down a good idea. In this session, you’ll learn how to get a group to move forward on an idea and get more consensus building strategies. Meet …
UX Showdown: Test Your Website User Experience
The Mothership 401 West Geer Street, Durham, NC, USBring your nonprofit's website to get feedback from your peers. Test your website's user experience by having real live people tell you how they'd use it. We'll have a web designer plus a nonprofit communicator onhand to guide the conversation, block trolls, and give best practices for nonprofit website design. BRING YOUR LUNCH AND YOUR …
Open Source Tools for Media Analysis
How can we identify the messenger, and influence the message? Understanding existing media narratives, and the ecosystems in which they propagate, are a precursor to changing them. Fortunately, with the increasing digitization of news media, there are new opportunities for analyzing the ways in which key issues are represented in the online media ecosystem. Media …
Grow Your Social Media Base
Imurj 300 South McDowell Street, #suite a, #suite a, Raleigh, NC, USWhether you are an established voice on social media or just getting started, we can all use new ways to grow our reach. Learn from social enterprise Designed for Joy – designedforjoy.com – on how they jump started their new social media audience and grew reach through engaging social media ambassadors. Hosted at Imurj – …